News April
Never2Loud opening the Jim Beam Club Sofia.
We had a great time in Sofia. Never2Loud was performing at 2 Jim Beam clubs and opening one of the clubs.
Desialav Djelepov of Seaburn Records, is one of Bulgaria's number 1 radio and club DJ's, especially in the area of Progressive House music. He has been nominated for 6 of the countries radio and club awards and won 1. On top of this he turned out to be a really impressive organiser and the who visit went without any real problems arising, and those that did disappeared. It was an interesting moment when I was standing in my towel on the first morning as the room service asked if I was leaving dressed like that or would I like to get dressed. One phone call to Desislav and I went back to my bath. Although I am sure that the cleaning service lady wanted to see more. We also found that the radio station NRJ Radio run by Dragomir Kerelezov was doing non-stop advertising. They are also now playing our new single. This is a refreshing change from the sometimes stiff and unadventurous attitude of many radio stations all over the world that are to conservative to play anything that has not come from a superstar artist, and is not already being played by everyone else. This is an impressive and great “innovation” from such a major radio station. My hat is off to them. Debora and I had a really cool TV interview from a truly stunning Bulgarian interview. Sadly she disappeared after the show so IO could not find out more about her, not even her name or station so I thank her from here. We also met some other great people, DJ Marti G Hip Hop and R&B disc Jockey and the house DJ Hristina on Radio NRJ. We had 2 great nights of fun and after show parties into the early morning. and discovered the Bulgarian Music called Pop Folk. It is really unusual and catchy. my neck did not stop aching for a day after finding myself head bopping to it for hours. I also found myself confronted by a set of 4 drums and stick which is apparently the way to really get into it. I banged away to the music with local percussionist. WOW! Debora was also in her element dancing like crazy throughout. She gathered fan after fan around her. She has that attraction like a flower does to bees. I think we signed over 300 autogramms and took pictures non-stop, which amazingly, being 2 stage mad e people who love the spotlight was great. Sofia was another place that we are looking forward to returning to. 2011
News October
New corporate sponsor ready to step in, beginning with Help Music Festival Charity event.
This month has brought more wonderful developments. We have gained a very active corporate sponsor, The Pele Company. We are looking forward to the opportunities this will bring.
See you all at the event Help Music Festival in Berlin on 23 October 2010, which is a charity event well worth our support. We will be on stage at around 11.00 in the morning and then available for autographs immediately afterwards. We will also be part of the celebration of the legendary football player Pelé, who lent his voice to our first release. News September
Promotion show at
| Champions League Edition Article
More here
Never2Loud feat. Pelè
 Download link: http://bit.ly/NJAGitunes    |
Never2Loud was formed after James Allan and Debora collaborated as members of 2Unlimited.
James Allan and Debora met while they were both singing in a international gospel choir during a tour to Chicago, USA. Later after working many years as a duo, promoting the sound of 2Unlimited, they have found their own sound. It is a mixture of popular house, and Latin and is based around the usual rap and singing style that some compare to a mixture of "Faithless" and "Ludacris" from James and Debora's Brazilian roots add a warm Latin dance feel to the music. This the first Never2Loud project has managed to gain the support of the one and only Pelé, due to his relationship to Debora and the quality of the music. Now the band has simply moved on in a career that was inevitable from the moment the 2 showed the fun they have together when they take the stage, which is obvious and transported to their many and international fans.
A perfectionist to whom music is more than just a job. He is a specialist in house productions of all types but has now expanded into pop and latin. Pelé, the worlds most famous football player and named as Footballer of the 20th century is also featured on the track. They have i his full support not only because Debora is his niece but also because he likes the track. Debora grew up in the close knit Pelé family houshold. She is as proud of him and her family as he and they are of her.
This song was as a tribute to the football world in which both her father and her uncle are champions in and is meant to be taken musically seriously but it is about fun with style. "Most football songs are meant to be lightweight tunes with not too much thought put into them other than that they should be easily sung when drunk. I wanted a song that was great and really showed the best of house and made people want to not just sing it but get as excited as they do when they watch a football match." James |
